Fiverr

I worked on two social first campaigns for Fiverr. Initially, a series of social ads that complimented their ATL campaign messaging ‘take credit for their work’. For this we devised three series including ‘Anonymous Pigeon’; sketches that reclaimed the role of the lurker in your live document as the mysterious hero everyone wants to be mistaken for.

The second campaign was for Fiverr Pro. This premium recruitment platform offers employers vetted freelancers with verified reviews; elite experts you can trust. So, we created ‘The Fantasy Freelancer League’, a campaign that positions Fiverr as the talent scouts who give you the tip off on your company’s next MVP.  

Role: Copywriter & Lead Creative